Company Reinforces Bitcoin Strategy with New Convertible Note Offering
GameStop (GME) has doubled down on its Bitcoin treasury strategy, announcing a $1.75 billion convertible senior note offering aimed at expanding its crypto holdings. This move comes just weeks after the company revealed a $500 million Bitcoin purchase, acquiring 4,710 BTC in May 2025.
The company’s investment policy clearly states that Bitcoin will serve as a core treasury reserve asset.
According to the official statement, proceeds from the new offering will be used “for making investments in a manner consistent with GameStop’s Investment Policy,” which strongly suggests additional Bitcoin purchases are imminent.
Offering Open to Institutional Buyers Only
The $1.75 billion offering is targeted exclusively at qualified institutional buyers. It also includes an option for purchasers to acquire an additional $250 million in notes within two weeks of issuance. These convertible senior notes carry no regular interest and will mature in June 2032, unless converted or repurchased earlier.
This structure signals long-term confidence in the company’s evolving financial strategy.
The offering mirrors a similar $1.3 billion fundraising round in March, which funded GameStop’s initial Bitcoin buy.
Market Reaction: GME Shares Dip
Following the announcement, GME shares dropped by 10% in after-hours trading, as investors processed the potential risks and rewards of GameStop’s aggressive pivot into digital assets.
Despite the short-term volatility in share price, the company appears committed to positioning itself within the digital asset economy, joining a small but growing list of public companies holding Bitcoin on their balance sheets.
A Strategic Bet on Bitcoin’s Future
With 4,710 BTC already in reserves and potentially more to come, GameStop is clearly aligning its treasury strategy with long-term Bitcoin appreciation. The move signals confidence in the future of decentralized finance (DeFi) and the potential role of Bitcoin as a store of value.
GameStop is transforming from a struggling retailer into a forward-looking digital asset investor.
Summary
GameStop is raising another $1.75 billion through a convertible note sale, likely to increase its Bitcoin holdings. With 4,710 BTC already acquired, the company is positioning itself as a bold player in the crypto-financial space—despite immediate pressure on its stock.