Coinbase is expanding its footprint in traditional finance by announcing a new credit card partnership with American Express, offering attractive bitcoin cashback rewards. At the same time, the exchange is preparing to enter the U.S. crypto futures trading market, aiming to boost its service offerings.
Coinbase One Card: 4% Bitcoin Rewards
The Coinbase One Card, set to launch in fall 2025, will provide up to 4% cashback in Bitcoin (BTC) on everyday purchases. Developed in partnership with American Express, the card also features:
- Boosted rewards for USDC stablecoin holders
- Enhanced staking yields
- Transaction fee credits on Base, Coinbase’s Ethereum layer-2 network
This move allows crypto holders to earn and spend BTC as part of their daily financial activity.
The partnership reflects a broader push by exchanges to blend crypto with traditional payment methods. Amex previously entered the crypto space through a similar rewards program, and competitors like Mastercard have collaborated with exchanges to issue crypto-enabled debit cards.
Crypto Cards: A Growing Trend
Coinbase joins a growing list of crypto platforms bridging the gap between digital assets and real-world usage. Last year, MetaMask introduced its own crypto debit card. Mastercard has also partnered with other crypto exchanges to expand its payment card offerings.
The Coinbase One Card represents a shift toward mainstream adoption, allowing users to monetize their crypto holdings without converting to fiat.
U.S. Futures Market Expansion on the Horizon
Alongside the card launch, Coinbase is reportedly preparing to introduce perpetual futures trading in the U.S., a product currently limited to non-U.S. users via Coinbase Advanced.
Coinbase confirmed it is working closely with the Commodity Futures Trading Commission (CFTC) to make these derivatives legally accessible to U.S. customers.
This expansion would mark a major milestone, as perpetual futures are among the most actively traded crypto derivatives worldwide.
Conclusion
With the upcoming Coinbase One Card and plans to expand into the U.S. crypto futures market, Coinbase is positioning itself at the forefront of innovation in crypto finance. These initiatives aim to drive mass adoption of digital assets, making it easier for consumers to earn, trade, and spend crypto seamlessly.