The Smarter Web Company, a UK-based web design and digital services firm, has officially joined the ranks of top corporate bitcoin holders, reaching a milestone of 1,000 BTC in its treasury strategy. The announcement follows the company’s latest purchase of 226.42 BTC for approximately $24.4 million, priced at an average of $107,726 per bitcoin.
Strategic Shift to Bitcoin Treasury Focus
The Smarter Web Company initially operated as a traditional web design business. However, in April 2025, the firm announced a strategic pivot — adopting bitcoin as a core reserve asset. Since then, it has been gradually converting its treasury into BTC holdings.
The company’s total bitcoin investment now stands at $106.8 million, acquired at an average purchase price of $106,766 per bitcoin. With bitcoin currently trading at around $108,370, Smarter Web is showing a modest paper gain of 1.5%.
Fastest-Growing UK Corporate Bitcoin Holder
This aggressive acquisition strategy has propelled Smarter Web to rank 31st among 135 public companies holding bitcoin globally, placing it ahead of many long-standing crypto-aligned businesses. It currently sits between Cipher Mining and Core Scientific, and is on pace to break into the top 25 corporate BTC holders.
Alongside its bitcoin position, the firm also maintains £42.3 million ($57.7 million) in available cash, giving it flexibility for future purchases.
The UK’s Leading Bitcoin Treasury Company
The Smarter Web Company now leads a growing wave of UK-based companies adopting bitcoin as part of their corporate treasury strategy. Trailing behind are Phoenix Digital Assets with 247 BTC and Coinsilium with 74 BTC, according to publicly available Bitcoin Treasuries data.
UK-listed crypto asset manager CoinShares, based in Jersey, holds 236 BTC, further highlighting the region’s rising interest in digital asset treasuries.
Market Reaction: Stock Soars and Corrects
The company’s stock, listed under the ticker SWC on the Aquis Stock Exchange, initially surged by nearly 20,000% following its bitcoin announcement — jumping to £605 per share from its debut in late April. However, it later corrected, falling nearly 70% to £192.66. As of the latest trading session, SWC stock is down 10%, priced at £295.
Bitcoin Payments and Adoption Since 2023
Smarter Web has also accepted bitcoin payments since 2023, making it one of the few digital service providers in the UK with early crypto adoption. The firm generates revenue through web development, hosting, and optional monthly services, further strengthening its position to support ongoing BTC investments.
Disclaimer
This content is for informational purposes only and does not constitute financial, investment, or legal advice. Cryptocurrency trading involves risk and may result in financial loss.