Growing institutional demand signals deepening confidence in Bitcoin as a long-term treasury asset.
Corporate interest in Bitcoin is surging once again. According to a new Q3 Corporate Bitcoin Adoption report by Bitwise, the number of public companies holding Bitcoin increased by 38% between July and September, marking a notable rise in institutional engagement with the world’s largest digital asset.
Bitwise data shows that 172 companies now hold Bitcoin, with 48 new entrants joining the list in the last quarter alone. The total corporate holdings have reached over $117 billion, representing more than one million Bitcoin, or about 4.87% of the total supply.
Bitwise CEO Hunter Horsley described the trend as “absolutely remarkable,” emphasizing that the numbers prove “people want to own Bitcoin—companies do too.”
Rachael Lucas, a market analyst at BTC Markets, echoed the sentiment, noting that the accumulation shows “larger players are doubling down, not backing away.” She added that “institutional adoption is deepening because corporations are making long-term decisions on digital assets as part of their treasury strategy.”
Top Bitcoin-Holding Companies
Leading the pack is MicroStrategy, now holding 640,250 BTC following its latest purchase in early October. MARA Holdings follows as the second-largest corporate holder with 53,250 BTC, reflecting steady growth among miners and tech-driven firms investing in digital assets.
Lucas highlighted that as regulatory clarity improves and institutional infrastructure matures, the number of corporate participants is expected to rise. “This participation helps legitimize crypto as a mainstream asset class and lays the foundation for broader financial innovation,” she said.
Despite increasing accumulation, Bitcoin’s price remains volatile, partly because many corporations buy through over-the-counter (OTC) channels, avoiding direct impact on the spot market.
Edward Carroll, head of markets at MHC Digital Group, explained that the growing imbalance between daily Bitcoin generation (around 900 BTC) and corporate accumulation (approximately 1,755 BTC per day) could soon tighten supply and push prices higher in the medium to long term.
He believes this trend will lead to Bitcoin decoupling from broader market sentiment as institutional demand strengthens.
With corporate treasuries expanding and ETF inflows reaching billions, experts agree the market is entering a mature phase. As Lucas summarized, “Crypto is evolving from a speculative playground into a legitimate asset class with institutional-grade participation.”
Disclaimer
This content is for informational purposes only and does not constitute financial, investment, or legal advice. Cryptocurrency trading involves risk and may result in financial loss.