Asset Manager Plans Major BTC Purchases as Corporate Crypto Adoption Accelerates
Strive, the publicly traded asset manager co-founded in 2022 by entrepreneur Vivek Ramaswamy, has unveiled a $500 million preferred stock offering aimed at significantly expanding its Bitcoin acquisition strategy. The company said it will use proceeds for general corporate purposes, including the purchase of Bitcoin and Bitcoin-related products, as well as additional incomegenerating assets to support business growth.
The move underscores the accelerating trend of public companies leveraging capital markets to accumulate Bitcoin, following a model first established by large coorporate treasuries. Strive has rapidly emerged as a major participant in this space.
With 7,525 BTC valued at approximately $694 million Strive ranks as the 14th-largest corporate Bitcoin holder worldwide. The firm formally shifted into a Bitcoin treasury model earlier this year through a reverse merger, and later expanded its footprint by agreeing to acquire Semler Scientific, consolidating its position among top BTC-holding public companies.
Strive’s broader asset management division has also grown quickly. Since launching its first ETF in 2022, the company now oversees more than $2 billion in assets. Investor sentiment reacted positively to the latest announcement, with shares rising 3.6% to $1.02, more than doubling year-to-date.
The firm has also taken a public stance on digital-asset classification. Strive recently urged MSCI to avoid excluding Bitcoin-treasury companies from key equity indexes, arguing that markets—not index designersshould determine whether exposure to crypto-heavy balance sheets is appropriate for investors.
As Strive moves forward with its $500 million raise, the company is reinforcing its belief that Bitcoin will continue to play a central role in long-term corporate strategy and shareholder value creation.
Disclaimer
This content is for informational purposes only and does not constitute financial, investment, or legal advice. Cryptocurrency trading involves risk and may result in financial loss.