The exchange’s new initiative reopens public access to crypto token sales in the United States, starting with the Monad launch scheduled for November.

Coinbase has reintroduced a regulated token sale platform, marking the return of public cryptocurrency offerings to retail investors in the United States for the first time since the 2018 ICO boom. The initiative will begin with the Monad blockchain project, whose native token will be available for purchase from November 17 to 22, according to an official announcement.

Under the new structure, Coinbase will host one token sale per month, allowing verified users to participate through a controlled and compliant process. Each sale will run for seven days, during which investors can submit purchase requests. Once the window closes, an allocation algorithm will prioritize smaller investors to promote fair participation and limit concentration among large holders.

The platform’s rules include penalties for rapid token reselling, aiming to reduce speculative dumping and encourage long-term holding. “Our goal is to create a transparent, compliant environment where new blockchain projects can raise capital responsibly,” said a spokesperson familiar with the launch.

To take part, users must have verified Coinbase accounts and meet regulatory compliance standards. Transactions will be settled in USDC, a dollar-pegged stablecoin. Meanwhile, project teams will be subject to a six-month lockup period, restricting founders and affiliates from selling tokens on secondary markets without disclosure.

Coinbase, ICO
The SEC’s 2017 DAO Report outlined that certain token offerings met the definition of securities under the Howey test. : SEC.gov

Experts view this as a significant milestone for U.S. crypto regulation, reopening doors for retail participation under a structured framework. “This could revive legitimate token fundraising and restore investor confidence that faded after the ICO collapse,” said a digital asset market analyst.

The return of regulated token sales may signal a new era for blockchain fundraising — one focused on compliance, investor protection, and equitable access — potentially reshaping how early-stage crypto projects engage with retail investors.

Disclaimer

This content is for informational purposes only and does not constitute financial, investment, or legal advice. Cryptocurrency trading involves risk and may result in financial loss.

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