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Strategy Expands Bitcoin Holdings to 738,731 BTC After $1.28 Billion Purchase
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Strategy Expands Bitcoin Holdings to 738,731 BTC After $1.28 Billion Purchase

Strategy has significantly increased its exposure to Bitcoin after purchasing an additional 17,994 BTC for approximately $1.28 billion. The acquisition was made at an average price of $70,946 per bitcoin during the period between March 2 and March 8.

Laurisa
By Laurisa

Junior Author · March 9, 2026

2 min
Key takeaways
Strategy has significantly increased its exposure to Bitcoin after purchasing an additional 17,994 BTC for approximately $1.28 billion.
The acquisition was made at an average price of $70,946 per bitcoin during the period between March 2 and March 8.
Following the latest purchase, the company’s total Bitcoin holdings have climbed to 738,731 BTC .

Strategy has significantly increased its exposure to Bitcoin after purchasing an additional 17,994 BTC for approximately $1.28 billion. The acquisition was made at an average price of $70,946 per bitcoin during the period between March 2 and March 8.

Following the latest purchase, the company’s total Bitcoin holdings have climbed to 738,731 BTC. The accumulated position was built at an average purchase price of $75,862 per bitcoin, bringing the total acquisition cost to roughly $56 billion including related fees and expenses.

With these holdings, Strategy now controls more than 3.4% of Bitcoin’s total fixed supply of 21 million coins. Based on current market prices, the firm’s Bitcoin treasury is valued at around $49 billion, leaving the position temporarily sitting on approximately $7 billion in unrealized losses.

Strategy Bitcoin Holdings

Funding Structure Behind the Bitcoin Acquisition

The latest Bitcoin purchases were financed through proceeds generated from the sale of the company’s Class A common stock, MSTR, as well as its perpetual preferred stock known as STRC. These capital raises form part of a broader funding strategy designed to support ongoing Bitcoin accumulation.

Strategy has also launched several perpetual preferred stock programs including STRK, STRC, STRF and STRD. These programs collectively represent tens of billions of dollars in potential capital through at-the-market offerings.

Long-Term Capital Plan for Bitcoin Accumulation

The company’s broader “42/42” capital strategy targets raising $84 billion through a mix of equity offerings and convertible notes by 2027. The funds are intended to support continued Bitcoin purchases as the firm expands its treasury strategy.

Strategy has now completed more than 100 separate Bitcoin acquisitions, marking a significant milestone in its long-running accumulation program.

Disclaimer

This content is for informational purposes only and does not constitute financial, investment, or legal advice. Cryptocurrency trading involves risk and may result in financial loss.

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Disclaimer

This content is for informational purposes only and does not constitute financial, investment, or legal advice. Cryptocurrency trading involves risk and may result in financial loss.

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About the author

Laurisa
Laurisa

Emerging voice in crypto journalism with a background in fintech and digital economics. Covers DeFi, NFTs, and the evolving regulatory landscape.

Strategy Expands Bitcoin Holdings to 738,731 BTC After $1.28 Billion Purchase — Blockto — Blockto