Europe’s First Bitcoin Treasury Company Accelerates BTC Holdings
Paris-based crypto firm The Blockchain Group has announced plans to raise over $340 million (€300 million) to significantly increase its Bitcoin (BTC) treasury reserves, solidifying its position as a pioneer in institutional BTC adoption in Europe.
The announcement, made on June 10, outlines a structured fundraising plan modeled after U.S.-style “At the Market” (ATM) offerings, where shares are sold at market-driven conditions.
BTC Holdings Reach $154 Million Ahead of Massive Raise
As of early June, The Blockchain Group holds 1,471 Bitcoin, valued at over $154 million. The latest acquisition of $68 million worth of BTC further underscores the company’s commitment to becoming a leading European Bitcoin treasury entity.
With the new round, the firm aims to raise €300 million in tranches, using a pricing model based on the higher of the previous day’s close or the volume-weighted average price, with trades limited to 21% of daily trading volume.
Inspired by Strategy’s Model
The raise mirrors similar moves by major U.S. players. On June 7, Michael Saylor’s firm, Strategy, announced a plan to raise nearly $1 billion — quadrupling its previous $250 million target — to fund further Bitcoin acquisitions. Strategy is the world’s largest corporate BTC holder, with over $61 billion in BTC, representing 2.76% of the total supply, according to Bitbo.
Strategic Bitcoin Accumulation Drives Institutional Confidence
Despite Bitcoin recently pulling back from its all-time high of $112,000, market analysts remain bullish. Stella Zlatareva of Nexo noted that “strategic treasury allocations and infrastructure investments continue to anchor the long-term bullish narrative.”
The Blockchain Group’s aggressive Bitcoin strategy signals growing European institutional interest, even as U.S.-listed spot Bitcoin ETFs face outflow challenges.
Conclusion
The Blockchain Group’s $340 million raise places it firmly among the growing ranks of corporate Bitcoin treasuries using public fundraising to accumulate long-term BTC reserves. As institutional demand increases globally, this move highlights Europe’s emerging role in shaping the Bitcoin treasury ecosystem.