In a stunning move that solidifies its pro-crypto agenda, Trump Media and Technology Group (DJT) has disclosed a massive $2 billion Bitcoin (BTC) holding, making it one of the largest corporate stacks in the digital asset space.
$2 Billion in Bitcoin—And Growing
On July 21, 2025, DJT announced it had accumulated approximately 17,000 BTC, valued at around $118,000 per coin. The Bitcoin acquisition aligns with the company’s $2.5 billion capital raise in May, earmarked specifically for building a crypto treasury.
“We’re fulfilling our Bitcoin treasury plan,” said CEO Devin Nunes. “These assets ensure financial freedom and defend against discrimination by traditional institutions.”
The company also revealed that an additional $300 million is allocated to an options strategy targeting bitcoin-related securities—a signal of long-term commitment to the ecosystem.
A Financial Fortress for Truth Social
The treasury plan is deeply linked to DJT’s vision for Truth Social, its flagship social media platform. The firm hinted at launching a utility token to be integrated across its ecosystem—further deepening its crypto ambitions.
Trump Media’s embrace of Bitcoin appears not only financial but also philosophical—rooted in financial sovereignty, censorship resistance, and direct ownership.
Market Impact and Strategic Significance
DJT shares surged 6.5% in premarket trading, reflecting bullish investor sentiment. The move places the firm among an elite club of public companies—like MicroStrategy and Tesla—that have made sizable bets on Bitcoin.
Analysts say this aggressive entry into crypto may help DJT hedge inflation, expand its financial independence, and appeal to the growing demographic of Bitcoin-maximalist voters and users.
The timing is notable: The announcement came just days after President Donald Trump signed the GENIUS Act, which provides regulatory clarity for stablecoins and signals broader crypto-friendly policy momentum.
Bitcoin Enters the U.S. Political Mainstream
Trump’s support for crypto isn’t just rhetoric anymore. With his media company now holding billions in BTC, digital assets are quickly becoming part of the financial and political conversation in the United States.
With $2 billion in BTC and plans for a utility token, Trump Media isn’t just embracing crypto—it’s building with it.
Disclaimer
This content is for informational purposes only and does not constitute financial, investment, or legal advice. Cryptocurrency trading involves risk and may result in financial loss.