Crypto Becomes Most Muted Topic on X as AI Spam Floods Feeds

Crypto has emerged as the most-muted topic on X since the rollout of its new snooze feature, reflecting a sharp shift in user behavior on a platform once dominated by crypto discussions.

AI-Generated Content Drives User Fatigue

According to Nikita Bier, crypto now ranks above politics, global conflicts, and finance as the most-muted category. The trend is widely linked to a surge in low-quality, AI-generated posts—often referred to as “AI slop”—that have overwhelmed user feeds. The snooze feature, introduced on April 22, allows Premium users to temporarily hide topics for 24 hours, giving them more control over content exposure.

Platform Changes Target Spam and “InfoFi” Apps

In response to rising spam, X updated its API policies earlier this year to restrict applications that incentivized posting for engagement. These so-called “InfoFi” apps contributed to a wave of automated crypto content, reducing overall content quality and user trust.

Debate Over Crypto Visibility Intensifies

Bier previously argued that excessive posting habits within the crypto community also contributed to reduced visibility. However, critics like Ki Young Ju say the core issue lies in the platform’s inability to effectively filter bots and AI-generated spam.

Weak Sentiment Reflects Broader Market Trends

Muted engagement on X mirrors broader market sentiment. Search interest in crypto-related terms has declined globally, while investor sentiment remains in “fear” territory. Together, these trends suggest a cooling phase for crypto attention despite ongoing developments in the sector.