Robinhood Expands Prediction Markets Through New Crypto.com and OG.com Deals

Robinhood has struck new partnerships with Crypto.com and OG.com to broaden its prediction markets business, starting with football-related event contracts ahead of the NFL season opener. As part of the deal, Robinhood will take equity stakes in both companies, valued in line with Crypto.com’s recent $20 billion valuation following an investment from Citadel Securities.

Multiple Venues to Handle Event Contracts

Robinhood said routing contracts across several platforms, including Kalshi, ForecastEX and Rothera in addition to the new partners, helps build a more diverse and resilient marketplace. Customers will have access to a wider range of contracts this fall, covering game outcomes, player performance and combination bets. The company is also launching an election hub featuring interactive tools to track candidate performance and vote counts.

Prediction Markets Business Now Outpacing Crypto Trading

Robinhood’s prediction markets unit has seen strong momentum this year, with 13.6 billion event contracts traded in the second quarter alone, generating about $156 million in revenue and marking a 50% jump from the prior quarter. Notably, this was the first period in which the prediction markets business earned more than Robinhood’s crypto trading segment.