Financial Advisors Shift Attention From Bitcoin to Stablecoins and Tokenization

Financial advisors are still interested in crypto, but their focus is slowly moving away from Bitcoin toward stablecoins and tokenization, according to recent industry meetings and discussions.

Advisors Focus More on Stablecoins and Real-World Use Cases

After speaking with more than 40 financial advisors in a week and holding multiple sales calls in a single day, Bitwise Chief Investment Officer Matt Hougan said two main trends stood out. Advisors still want crypto exposure even during the bear market, but they are increasingly more curious about stablecoins and tokenization than Bitcoin itself.

Hougan said this shift is happening because interest in the “fiat debasement” idea has cooled, while real-world blockchain uses are gaining attention. He also noted that gold trading about 20% below its peak shows weaker inflation hedging demand in general markets.

Big Institutions Are Driving New Conversations

Stablecoins and tokenization are now widely discussed by major financial figures, including SEC Chair Paul Atkins, Goldman Sachs CEO David Solomon, and BlackRock CEO Larry Fink. These topics are being seen as more useful for payments and capital markets.

Even with the shift, Hougan said Bitcoin trading above $60,000 still looks attractive for long-term investors. Historically, Bitcoin has led recovery phases after market downturns.

Advisors Could Shape Next Crypto Wave

Financial advisors manage more than $175 trillion in assets. If they increase crypto exposure, early flows may go into Ethereum, Solana, Chainlink, Avalanche, stablecoin projects, and tokenization platforms rather than Bitcoin alone. Hougan said this growing interest could help fuel the next crypto bull market.